BDL Media's clients include many of the small, medium, and large companies that seek to communicate and market to Chinese businesses and consumers for greater visibility. Our clients range from Bayer and ConocoPhilips to Starwood, Hilton, and Air France. To take the travel sector as an example, most of the major hotel and airline companies operating in Greater China use our services.

BDL Media's direct marketing and public relations initiatives usually revolve around Internet and print media campaigns, maximizing exposure and visibility for clients and participants. We provide clients our great software to maximize their brands in China! We also focus not only on culling and building our own databases of China's elite consumers, but we also provide our clients the tools to manage and maintain their own loyalty marketing and public relations databases in China.

Our company's offerings to clients fall into two main categories: Technology Services and Marketing Services. There is much overlap among these areas, and below we describe the main businesses within each:

TECHNOLOGY SERVICES

XZList
XZList is an email service provider and software development service specializing in highly targeted, customizable email marketing tools. Email is a powerful way to maintain marketing lists, a loyalty marketing database, or a digital newsletter. Flexible hosting, licensing, and support options can accommodate the needs of any organization.

China Newswire & Xinwengao.com
Press release distribution and media programs are China Newswire's main focus. Our software allows clients to maintain keen media marketing oversight of the Chinese media sector, use modeling techniques to pinpoint the best journalists for their PR campaigns, and retain a database of their best media contacts. The Chinese counterpart of the service is Xinwengao.com — "Xinwengao" means Press Release in Mandarin Chinese.

MARKETING SERVICES

BDL Direct
BDL Direct provides one-stop convenience and savings on everything clients need, from campaign planning and creative services to state-of-the-art production, mailing and data management solutions in China. Segmented postal and digital databases allow clients to reach high-value readers and excellent demographics in Shanghai, Beijing, Guangzhou, and dozens of other cities in China. BDL Direct combines its own postal and digital database of over a million targeted consumers with those of partners in Asia, creating a possible segmented postal database of millions of possible contacts in China's main cities.

Vertical Digital & Print Media Titles
Our Chinese-language news and lifestyle information publications match the needs of almost any client. While some media are delivered in print format, most of our content is presented online in Chinese and English. Each publication has marketing offerings including digital databases, email newsletters, and online advertising. We provide our clients access to great opportunities for enhanced online visibility through the use of this network.